The Story Behind This

I'm Hayden. Husband, Dad of two, lover of craft beer — Based in New Zealand.

When my partner got pregnant, I did what most guys do — went to Google, asked mates who'd been through it, tried to figure out what the hell I was supposed to be doing, and figured that my partner knew what she was doing.

Here's what I found: Nothing. Well, not nothing—there were a thousand resources telling me to "be supportive" and "attend the appointments."

Cool. But HOW do I be supportive when she's crying at 2am and doesn't know why? WHAT do I do during labor besides stand there holding her hand? WHEN do I actually need to worry vs. when is this normal?

So I built this. The app for daily tracking and practical tools. The book for the emotional prep and real stories. Both designed for the guy who wants to be a genuinely useful partner, not just a warm body in the room.

Not a doctor. Not a parenting expert. Just a dad who remembers what it felt like to be completely lost and figured I could help other guys not feel that way.